Delaware Kids Directory

How To Advertise

The Delaware Kids' Directory is a targeted marketing program designed as a FREE resource directory, targeted both in concept and distribution to parents, expecting parents, and grandparents. The Delaware Kids' Directory is the perfect method for your business to market your products and/or services. Let our directory bring in new customers month after month!

Why advertise with us?

  • Our directories are FREE TO PARENTS
  • All ads are in FULL COLOR
  • We have a very specific target group: PARENTS, GRANDPARENTS and PARENTS-TO-BE
  • We offer a variety of sizes and rates to FIT YOUR BUDGET
  • Ads are displayed on our WEBSITE

We will bring you new customers because:

  • It is published locally by parents who know what Delaware parents want!
  • We reach active buyers month after month!
  • It is easy to read and easy to hold onto!
  • It is a convenient digest size that fits in a woman's purse!
  • Your ad is always in full color and printed on magazine quality, glossy paper. Not newsprint!
  • Your ad will not get lost between articles because we only have advertisements in our directories!
  • Your ad will appear on our website just as it appears in the directory at no additional cost to you. We will also provide a link from our page to yours for free as well.


We distribute 12,000 copies of the directory monthly to New Castle County. We work hard to distribute to targeted locations where a high volume of parents will be able to pick up the directory. Our list of distribution locations is growing daily and below is a list of some of the places you will find the Delaware Kids' Directory.

  • Public libraries
  • Boys & Girls' Clubs
  • YMCA's
  • Pediatric & women's doctors offices
  • Family restaurants (i.e. Friendly's, Pizza Hut)
  • Christiana Hospital – maternity waiting areas
  • Maternity, Infant, and Children's retail stores
  • Pre-schools and Daycares
  • Entertainment/Recreation centers
  • Dance studios and Gymnastic facilities
  • Salons
  • Churches
  • Museums & Theatres
  • Our advertisers businesses


Our directories are printed two months at a time (but are delivered monthly) so we have six deadlines throughout the year. Below is a list of our deadlines.

January/February Dec 5
March/April Feb 11
May/June April 11
July/August June 9
September/October August 13
November/December Oct 13


Don't think you can afford to advertise? Think again! With the Delaware Kids' Directory we can design an effective ad that can fit into any budget!

We would love to talk with you about our various ad sizes and pricing for the ads. Please contact Christine at 302-256-6932 or e-mail us at:

"Delaware Kids Directory is a wonderful way to advertise for our Dance School. The small size and full color format make it very eye catching, and the perfect amount of information for families on the go!"
- Sunshine Latshaw, Artistic Director